Enabling seamless omnichannel management of complex sales journeys across physical goods, digital services, and features like bundles, promotions, and recommendations.
An intelligence-driven, headless, cloud-native, microservices-based, commerce solution that empowers a true omnichannel customer experience across the complete sales journey for enterprises, creating seamless, consistent and memorable interactions between brands and customers.
The next wave of business value creation will be driven by new waves of technology, new ways of working and new ways of engaging with customers, creating unprecedented change, opportunity, and threat.
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Delivering seamless customer journeys for 45 Mn Subscribers @ Vodafone Germany
Hear from Vodafone Germany’s CIO on why he trusts BlueMarble to enhance customer experiences
Key features
Persistent Shopping Cart for Omni-Channel customer sales experience
Product Qualification for eligibility, compatibility, availability through Product Catalog and Business Rules
Multi-Journey support in Shopping Cart, allowing the customer to complete several actions in a single journey
Support of complex In-Life Sales journeys for existing customers, e.g. contract upgrade, Add-on purchase
Dynamic generation of Checkout / Order Capture flow based on available customer information and Shopping Cart content
Dynamic bundling through Business Rules including Customer Installed Base, i.e. existing contracts and subscriptions
Impact Created by BlueMarble
4
3
-40
-50
WHY BlueMarble?
Most Comprehensive
Portfolio
Business Outcome
Driven
Based on MAC5 framework
Simplification
at scale
Flexibility in
Engagement
SELECTED BY TOP OPERATORS AND MEDIA PROVIDERS AROUND THE WORLD
Customer highlight
Vodafone Germany enables unified omnichannel experience across online and offline channels for 45 Mn customers
Numerous acquisitions had resulted in a complex IT environment for the operator, barring them from delivering a unified experience. Read more about how Comviva enabled the operator to offer converged services to its customers with an omnichannel experience.
What our customers say about us
Analyst Mentions
BLUEMARBLE RECOGNIZED BY TOP RESEARCH FIRMS ACROSS THE GLOBE
PROMINENT REPORTS | RECENT MENTIONS
Gartner: Market Guide for AI Offerings in CSP Customer and Business Operations
(February, 2023)
Gartner: Market Guide for CSP Revenue Management and Monetization Solutions
(November, 2022)
Gartner: Market Guide for Partner Relationship Management Applications
(April, 2023)
Partners
CO - CREATING THE BEST-IN-CLASS EXTENSIBLE , EVENT DRIVEN, SCALABLE AND SECURE PLATFORM WITH OUR CLOUD PARTNERS
- BlueMarble on Azure
- Certification & Listing on Marketplace in Progress
- Integration Package for MS Dynamics CRM in Progress
- Go-to-Market with Microsoft Communications Unit
- Go-to-Market with IBM
- Part of IBM Telco Cloud Initiative
- BlueMarble on Redhat Openshift
- Certification in Progress
- BlueMarble on AWS
- Go-to-market with AWS
- Certification on AWS Marketplace in progress
Blogs
Navigating the Fiber Landscape: A Strategic View on Infrastructure Monetization
Revolutionizing Telco Revenue Streams
In today’s fast-paced world, telcos are under immense pressure to stay ahead of the competition and innovate quickly.
Cloud Native SaaS POS
As Digital Transformation accelerates across industries, the biggest challenge that a Cloud Native SaaS POS addresses are the issues of ease and speed of adoption and scaling…
5G: Changing the Way the World Connects, Communicates and Collaborates
5G is the fifth generation technology standard for mobile networks. To put it in context, mobile technology is, in fact, upgrading itself every decade!
Why Digital Transformation entails Jumping Head-First into the 5G Era
The era of 5G is well and truly upon us, following much hoopla and hype. Ironically, however, despite becoming an almost ubiquitous subject, it is still shrouded in an air of anticipation and mystery.
Related Resources
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CASE STUDY
Vodafone Germany improves the customer experience through unified business support systems